Luisa Jo

Wild Perfumery

This is more than just a perfume – it’s a concept scent that emphasizes your personal, very unique smell. It’s YOUR distinctive scent!

The big idea behind the creation of Luisa Jo is that humans, after all, want to be desired. Therefore, the main goal here is to provide a very limited group of people with the ultimate sexy accessory to stick out from the crowd.

What makes this perfume so special and desirable is that it seems to create addiction, just like a drug. How? It contains natural animalic pheromones, which trigger desire and attraction, making your surrounding hooked.

It’s time to bring back body to the modern perfumery through wilderness and erotic force. We need more – more depth and profundity than the floral-fruity clouds around us!

"Luisa Jo uses the laws of attraction from the animal world and applies those to our human lives"

Your intimate
element

Kathleen Tessaro writes in her fabulous book The Perfume Collector: “To be honest, I cannot bear that everyone smells alike. It’s vulgar! There is something wrong, deeply wrong about an entire room of women who all smell the same. What’s the point?”

Indeed, perfume should tell a story – the story of who you are, who you might be, perhaps even of who you fear becoming… It’s a very intimate element of a person, just like your signature or the sound of your voice.

The power of seduction

Without a doubt, there is a deep connection between the universe of smell and the universe of magic: if a smell attracts, it possesses magic. That’s why we wear perfume to seduce a lover, like an enchanted game of allure. 

Knowing that animalic scents attract and activate human instincts, we should surely reconnect with our intuition in our urban daily lives.

"Luisa Jo sells excitement, eroticism and wilderness by pushing the boundaries of modern perfumery"